Read the excerpt from Ronald Reagan's "Tear Down This Wall" speech. Today the city thrives in spite of the challenges implicit in the very presence of this wall. What keeps you here? Certainly there's a great deal to be said for your fortitude, for your defiant courage. But I believe there's something deeper, something that involves Berlin's whole look and feel and way of life—not mere sentiment. . . . In a word, I would submit that what keeps you in Berlin is love—love both profound and abiding. Which type of appeal does Reagan use in this part of the speech?
Reagan emphasizes the Berliners’ “love—love both profound and abiding” and describes their courage and attachment to the city. These ideas are meant to stir the audience’s feelings, which makes the appeal emotional. An ethical appeal would focus on the speaker’s credibility, while a rational or logical appeal would rely mainly on evidence and reasoning.
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