13
QuizMultiple Choice

Business Essentials — Quiz

Question 13 • Financial Math

Which is a relevant and measurable research question aimed at understanding the impact of promotional campaigns on the demand for the new streaming service?

Answer
A
What is the effect of social media ads on subscription rates?
B
Why do people prefer watching movies at home?
C
What genres of movies are popular on the service?
D
How many movies are available on the streaming service?

Explanation

A relevant, measurable question connects a promotional campaign to demand using an outcome that can be counted. Social media ads are a promotional campaign, and subscription rates can be measured to assess their effect. The other choices ask about general preferences, popular genres, or the size of the movie library rather than the impact of promotion.

AI-written and checked against the verified answer.

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