Which choices will help you cut back on expenses so that you can spend more money on promotions or advertising? Check all that apply.Move to a higher-rent building.Use less-expensive ingredients.Look for discounted or used machines.Hire a young employee at minimum wage.Hire a manager to help the business grow.
Which choices are most likely to help you beat your competition by gaining more customers and selling more frozen yogurt? Check all that apply.Invent a new flavor, combination, or topping.Do less advertising.Place coupons online or in circulars.Sell shirts, hats, or other merchandise bearing the company’s logo.Provide as little nutritional information as possible.Offer a loyalty program that gives customers free frozen yogurt.
Which government regulations could you avoid if you no longer had employees? Check all that apply.Every business must maintain a business license.Businesses must pay taxes on employee salaries.Businesses must advertise truthfully.Businesses must pay employees a fair wage.Businesses must maintain workplace safety.
In two to three sentences, explain how you will address each area of competition to help make your business successful against this competitor.
I will use competitive prices, high-quality natural ingredients, and a wide variety of fresh flavors to make my yogurt different from my competitor’s artificial-flavor products. I will also provide friendly, fast customer service and promote these advantages through advertising so customers understand why my business is the better choice.
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