Which choices will help you cut back on expenses so that you can spend more money on promotions or advertising? Check all that apply.Move to a higher-rent building.Use less-expensive ingredients.Look for discounted or used machines.Hire a young employee at minimum wage.Hire a manager to help the business grow.
Which choices are most likely to help you beat your competition by gaining more customers and selling more frozen yogurt? Check all that apply.Invent a new flavor, combination, or topping.Do less advertising.Place coupons online or in circulars.Sell shirts, hats, or other merchandise bearing the company’s logo.Provide as little nutritional information as possible.Offer a loyalty program that gives customers free frozen yogurt.
Which government regulations could you avoid if you no longer had employees? Check all that apply.Every business must maintain a business license.Businesses must pay taxes on employee salaries.Businesses must advertise truthfully.Businesses must pay employees a fair wage.Businesses must maintain workplace safety.
In two to three sentences, explain how you will address each area of competition to help make your business successful against this competitor.
I will use competitive prices, high-quality natural ingredients, and a wide variety of fresh flavors to make my yogurt different from my competitor’s artificial-flavor products. I will also provide friendly, fast customer service and promote these advantages through advertising so customers understand why my business is the better choice.
Which of the following did you include in your notes? Check all that apply.
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