Mass Media as a Social Institution Answers

Mass Media does not play a large role in American society.

Media convergence is the result of the integration of the different media technologies.

Respected individuals in the community who review and evaluate media messages and then pass the information to friends and acquaintances are called

Television does not depict a great deal of violence.

The Social Revolution was responsible for the media’s increasing role in people’s lives.

The “Information Rich” are less likely to benefit more from greater access to new technology than the “information poor.”

Television violence does not make viewers fearful of the world around them, and makes them more trustful of others.

Social networks and the reciprocal norms associated with these networks that encourage people to do things for each other are known as

Until the 1400s the principle mass medium in Europe was the hand-written book.

Mass media influence socialization.

The majority of people accessing the Internet use it to watch movies and listen to music.

Students who watch 5 or more hours of television score higher on tests.

What is the gap between those with access to new technologies and those without called?

Mass media has caused personality rather than party affiliation to become an important part of the political process for voters in selecting candidates to support.