__________ showed that people learn to behave in certain ways because of reinforcement. A.John B. WatsonB.B. F. SkinnerC.William JamesD.Sigmund Freud

B. F. Skinner showed that behavior can be learned and shaped through reinforcement. Reinforcement makes a behavior more likely to happen again, which is the central idea of operant conditioning. John B. Watson is associated with behaviorism, but Skinner specifically developed the theory of reinforcement.

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