Answers26-27 Ignite English 12 NG KY-English Language Arts 12Writing an Analysis of Media Messages

Writing an Analysis of Media Messages Answers

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Read the sentence.The advertisement has a specific persuasive technique—it shows a stylish celebrity to encourage the viewer to buy a certain hair product.

k
keeps
c
creates
u
uses
i
intends
2
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Look at the poster.

Question illustration
A
glittering generalities
B
simple solution
C
positive association
D
name-calling
3

Prompt: Write an analytical essay in which you analyze and evaluate the British World War II propaganda directed at women.

I
In order to show that women were essential to the war effort, the British government created a series of posters and disseminated them during the war.
D
During the war, the British government engaged in a campaign to convince the general public that every man and woman must in some way join the war effort in order to support their country.
I
In order to convince women to join the war effort in some capacity, the government disseminated posters that depicted them as strong, capable, and necessary for Britain’s victory.
T
The government felt that if women worked in factories or hospitals or found another type of wartime employment, Britain would have a better chance at winning the war.
4

Niko is analyzing a cereal advertisement that suggests a rival cereal brand uses artificial ingredients and an excess amount of sugar. What persuasive technique is being used?

A
name-calling
B
plain folks
C
nostalgia
D
glittering generalities
5

Look at the poster.

Question illustration
A
people who are working in factories
B
people who are questioning the war
C
people who are fighting on the front lines
D
people who are seeking employment
6

Read the sentence.The advertisement suggests that other brands of microwaves are not as fast or cost effective.

A
large
B
useful
C
advanced
D
efficient
7

Look at the poster.

Question illustration
I
It presents the positive association that everyone who purchases the radio will have years of happiness.
I
It indicates that celebrities who own the radio have achieved years of happiness—and the viewer can have the same.
I
It uses the bandwagon technique by expressing to the viewer that others who own the radio have achieved years of happiness.
I
It reminds them of the past by highlighting the ways in which the radio gives people years of happiness.
8

Look at the poster.

Question illustration
p
people who travel or want to travel
p
people who want to invest in a business
p
people who study technological advances
p
people who are looking for employment
9

Read the sentence.The advertisement is good because it shows a picture of a car accident to warn against the dangers of speeding.

A
refreshing
B
entertaining
C
acceptable
D
compelling
10

Read the thesis from Alex’s media analysis essay.The advertisement pushes young viewers to exercise by showing images of young people playing sports and listing for the viewers the benefits of exercise.

T
The advertisement encourages young viewers to partake in physical activity by showing images of children playing soccer and basketball, and listing the benefits of exercise.
T
The advertisement tells young viewers to do something outside by showing images of children having fun and listing the ways in which what they’re doing is helpful and healthy.
T
The advertisement shows images of children playing soccer on a full-size field in a beautiful park and playing basketball with hundreds of people cheering in the stands.
T
The advertisement says to young viewers that regular physical activity will help decrease their chances of diabetes, heart disease, and obesity.
11

Jamie is analyzing an advertisement that suggests people will impress their friends by wearing a certain brand of clothing. What persuasive technique is being used?

A
simple solution
B
nostalgia
C
positive association
D
beautiful people
12

Look at the poster.

Question illustration
A
It encourages people to join the rest of society in buying a new car.
B
It presents a type of car as a new and exciting purchase.
C
It makes positive generalizations about people who buy cars.
D
It shows a car that will appeal to viewers’ sense of nostalgia.
13

Corey is analyzing an advertisement that indicates that the majority of the population uses a specific brand of sunscreen. Which persuasive technique is being used?

A
celebrities
B
name-calling
C
bandwagon
D
nostalgia
14

Read the sentence.The advertisement is good because it shows a picture of a car accident to warn against the dangers of speeding.

A
refreshing
B
entertaining
C
acceptable
D
compelling
15

Look at the poster.

Question illustration
A
by indicating that everyone except the viewer is enjoying riding on a new type of train
B
by contrasting the image of a sleek, modern train with old-fashioned forms of transportation
C
by evoking a sense of nostalgia with drawings of old-fashioned forms of transportation
D
by highlighting the idea that some forms of transportation are too modern for the average viewer
16

persuasionmediapropaganda evaluation

A
persuasion
B
media
C
propaganda
D
evaluation
17

Niko is analyzing a cereal advertisement that suggests a rival cereal brand uses artificial ingredients and an excess amount of sugar. What persuasive technique is being used?

A
name-calling
B
plain folks
C
nostalgia
D
glittering generalities
18

Read the sentence.The advertisement has a specific persuasive technique—it shows a stylish celebrity to encourage the viewer to buy a certain hair product.

A
keeps
B
creates
C
uses
D
intends
19

Hailey is writing an essay to analyze an advertisement for Clover Breads. Which is the most effective thesis statement?

A
The advertisement for Clover Breads is meant to appeal to peoples’ sense of nostalgia, showing images of people enjoying different products made by Clover Breads.
B
The advertisement for Clover Breads aims to force parents to develop a sense of nostalgia, remembering a time when they enjoyed making sandwiches after school.
C
The advertisement for Clover Breads includes images meant to evoke a sense of nostalgia in parents who at one time enjoyed this brand of bread, and may want to feed it to their children.
D
The advertisement for Clover Breads shows a group of students in the 1970s carefully spreading peanut butter onto slices of bread and then enjoying the sandwiches they made.
20

MediaA techniqueA thesisPropaganda

A
Media
B
A technique
C
A thesis
D
Propaganda

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